by Marcia Hoeck on December 27, 2011
“Thank you, Marcia. You make me feel so brave!”
I’m Marcia Hoeck, and I take the scary out of running a small business, for values-based coaches, consultants, and creatives like you — I fill in with the stuff you didn’t learn in school. The quote above is from one of my clients. [Read the full article.…]
by Marcia Hoeck on May 1, 2012
This is a big topic.
If you run a business and agonize over making decisions, you know what I’m talking about — making decisions can be really hard.
But it doesn’t have to be as difficult as you make it.
Current research is now backing up what you may have always known — we make our best decisions when we use our intuition and are not given too much time to think about them. Imagine this: even the U.S. military and fire fighters are being studied for how they make their best decisions — and it’s not how you think. [Read the full article.…]
by Marcia Hoeck on March 28, 2012

“Moopie, are they dry yet?”
The clay figures we’d made that morning were taking FOR. EV. ER. to dry. And that meant we wouldn’t be able to paint them before we had to get on the road the next day, when it would be time for me to take my little charmers back home to their parents.
(I am “Moopie” to my son’s children, not because it means “Grandma” to them, but because I’ve been “Moop” to everyone in my family since before I can remember. For reasons known only to them, my older brother and sister found it easier to say “Moop” than to say “Marcia.”)
So, since the carefully sculpted Angry Birds, Hello Kitty, butterfly, worms, and pizza were going to have to sit and dry, we moved on. To t-shirt painting!
I’m the facilitator
I am merely the facilitator in these exercises. I guide the wishes of the true creators: Austin, age 7, and Sydney, age 3. I can get my hands on the good stuff and [Read the full article.…]
by Marcia Hoeck on February 20, 2012
If you need to hire someone for your small business —whether it’s your first part-time bookkeeper or your 10th full-time employee — it’s a good sign. It means you’re growing, you’re delegating, and you’re thinking big-picture about your business.
But it can also be pretty scary, whatever stage of business you’re at, to bring a new person in. We all know how the dynamics of a small group can change with the introduction of just one new personality, and how it just takes one rotten apple to spoil the whole bunch.
These 5 mistakes can not only make you look plenty dumb, they can also screw up your business for months or even years — if you hire the wrong person.
1. Talking too much about the job
The first interview is for you to get a feel for the person, and if you spend all of your time talking about the work the person will be doing, you’ve lost a big [Read the full article.…]